If your organization has invested in AI coding assistants but can't answer whether they're worth it, you need a measurement framework. This guide shows you how to evaluate AI tool impact with real data, not anecdotes.
Your engineering org just spent $20/seat/month on GitHub Copilot licenses. Six months later, leadership asks: "Was it worth it?"
Most teams can't answer this question. They have anecdotes ("I feel faster"), but no data. This is a problem, because AI coding assistants represent one of the largest tooling investments since the IDE itself.
The Adoption Funnel
Before measuring impact, you need to understand adoption. Not everyone with a license is actually using the tool.
We break it down into three stages:
1. Enabled
The developer has the tool installed and configured. This is table stakes—it just means IT did their job.
2. Active
The developer has used the tool in the past 30 days. They've accepted at least one suggestion or generated at least one piece of code.
3. Engaged
The developer uses the tool regularly as part of their daily workflow. They're not just trying it once and forgetting about it.
Most organizations find a significant drop-off at each stage. 80% enabled, 50% active, 20% engaged is not unusual. Understanding where the funnel breaks helps you target training and support.
Metrics That Matter
Once you know who's actually using AI assistants, you can start measuring impact.
Acceptance Rate
What percentage of AI suggestions does the developer accept? Low acceptance rates might indicate the tool isn't well-suited to your codebase, or the developer hasn't learned how to prompt effectively.
Lines Generated vs. Lines Accepted
Raw generation volume means nothing if most of it gets deleted. We track how much AI-generated code survives the editing process and makes it into the final commit.
Cycle Time Delta
Here's the real question: Are AI-assisted developers shipping faster?
Compare PR cycle time for developers who are engaged AI users vs. those who aren't. Control for experience level and project complexity. If engaged users consistently ship 20% faster, that's a measurable ROI.
PR Size Changes
Some teams report that AI tools lead to larger PRs (more code generated faster). This isn't always good—larger PRs are harder to review and more likely to introduce bugs. Monitor whether AI adoption is changing your PR size distribution.
Commits Per Day
A simple but useful proxy. If developers are committing more frequently, they're likely iterating faster. But watch for quality degradation.
The Comparison View
The most powerful analysis is a side-by-side comparison: AI users vs. non-AI users, holding other variables constant.
In Velocinator, this is built into the AI Coding Assistant dashboard. You can filter by tool (Copilot, Cursor, Claude Code, Windsurf) and compare:
- Average cycle time
- PR size distribution
- Commits per day
- Code review turnaround
If AI users are shipping 25% faster with no increase in bugs or PR rejections, the ROI case is clear. If they're shipping the same speed but with larger, harder-to-review PRs, you've identified a coaching opportunity.
Beyond Productivity
Impact isn't just about speed. Consider second-order effects:
Developer Satisfaction
Are developers happier with AI tools? Do they feel less burned out by boilerplate? This matters for retention.
Knowledge Transfer
Junior developers using AI tools might learn patterns faster by seeing generated code. Or they might develop bad habits by accepting suggestions without understanding them. Track whether AI-assisted juniors ramp up faster or slower.
Code Quality
Are AI-generated sections more or less likely to be flagged in code review? Do they contain more or fewer bugs post-deployment?
What We've Seen
Across our customer base, the pattern is consistent:
- Initial adoption is enthusiastic but shallow
- A subset of "power users" emerge who integrate AI deeply into their workflow
- Those power users show measurable improvements in velocity metrics
- The majority remain casual users with minimal impact
The opportunity isn't in buying more licenses. It's in converting casual users into power users through training, best practices sharing, and measuring what actually works for your codebase.
Start Measuring
You can't improve what you don't measure. If your org is investing in AI coding tools, you owe it to yourself—and your budget—to know whether they're working.
Velocinator tracks AI assistant adoption and impact automatically. Connect your GitHub org and see which tools your team is actually using, and whether they're making a difference.
Frequently Asked Questions
- How do I measure if GitHub Copilot is worth the investment?
- Compare metrics between AI-engaged and non-engaged developers on your actual codebase: cycle time, PR size, review comments, and rework rate. Look at the full picture including hidden costs like increased review burden.
- What are the hidden costs of AI coding assistants?
- Increased PR sizes create more review burden, AI-generated code may need more scrutiny, and developers may not learn underlying patterns. Track review load per reviewer and rework rate to surface these costs.



